Presentation: Exploring multimodal metaphor and metonymy in advertising: Reflections on a collaboration between academics and creative practitioners, co-presented with Jeannette Littlemore and Paula P Sobrino
RaAM Abstract: Littlemore, Ford, & P Sobrino
With my recent work on the EMMA project and starting my PhD, there is a lot of new research to talk about! And Summer 2020 is going to be the time to gain some crucial feedback on my work so far. This Summer, I will be presenting at several international conferences in Bulgaria, Norway, and Spain, and in the UK. I will also be returning to assist in the running of the 3rd Statistics for Linguists Summer School at the University of Birmingham.
methodological challenges in identifying and classifying multimodal instances of metaphor and
metaphor, could be observed in the classroom through teacher and student discourse.