Consulting
Samantha has worked with multiple and various organisations, using her expertise in linguistics, cognition, and behavioural science to research, advise, and inform commercial, charity, and in-house content.
If you want to learn more about Samantha's consultancy work, please contact her.
If you want to learn more about Samantha's consultancy work, please contact her.
Chartered Institute of Logistics and Transport
Samantha worked on CILT's international programme on the Language of Logistics and Transport (LoLT). Samantha optimised the programme material with regards to tone of voice, multimedia use, and interactive assessment techniques and tools. She increased the accessibility of the programme for a multilingual global audience of specialist tutors, and logistics and transport professionals. The refreshed programme was immediately rolled out worldwide.
- October 2022 |
Big Cat Agency
More information on Samantha's continued partnership with Big Cat Agency and the University of Birmingham can be found on this website's blog.
The partnership between the University and Big Cat began in September 2017 at a Business Breakfast meeting, at which a common interest to study the creativity of language in advertising was discovered. The partnership grew from this meeting and has since developed into a four-year PhD collaborative project funded by the UKRI (UK Research Institute), testing the impact of figurative communication in advertising campaigns. - September 2017 to present |